Creative Director
Writer, Director, Client Whisperer, Team Cheerleader
I’m a purpose-driven, award-winning creative director with 15 years experience writing, directing, concepting, strategizing and executing campaigns for brands big and small.
I started my career at WWF, telling the conservation stories of Canada’s top climate scientists, then moved to Edelman where I worked my way from PR intern to account director and then to the creative team as creative director.
Bubl (Osteoporosis)
Sharing the urgency of getting vaccinated in a relatable way.
Giving a stage to musicians on the autism spectrum
Fighting for safer online spaces for young girls
Influencing the influencers to
protect older adults from RSV
Stay Well Soon (GSK)
Gamifying citrus
Dear Fitness Industry (Degree)
Behold, these magical links to some of my work!
Educating older Canadians about
the risks of RSV with Wayne Gretzky
Making an invisible
disease visible
Tackling lack of representation
in the fitness industry