Creative Director

Writer, Director, Client Whisperer, Team Cheerleader

I’m a purpose-driven, award-winning creative marketer with 13 years experience writing, directing, concepting, strategizing and executing campaigns for brands big and small.

I started my career at WWF, telling the conservation stories of Canada’s top climate scientists, then moved to Edelman where I worked my way from PR intern to account director and then to the creative team as creative director.

Bubl (Osteoporosis)

Plantifying meat-heavy menus across Canada

Giving a stage to musicians on the autism spectrum

Fighting for safer online spaces for young girls

Influencing the influencers to protect older adults from RSV

Gamifying citrus

Behold, these magical links to some of my work!

Educating older Canadians about the risks of RSV with Wayne Gretzky

Making an invisible disease visible

Tackling lack of representation in the fitness industry

Get in Touch.